Seems that businesses are likely to be spending more money on social media in 2013 than they did in 2012. I would say I agree. I’m seeing more and more businesses starting to not only see the power of social media, but the necessity of keeping up with their competitors who are using it effectively. I’m seeing clients make great progress simply by having any social media presence. As more companies invest in this and treat it like an important part of their marketing strategy, the competition is growing and will yield even more social media business.
So what will happen in 2013 and where are the social media investments going? Here is a great infographic from Real Business Rescue that sums it up.
